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NewsBuilding trust in customer relationships
By Kim Irvine, General Manager of Zintel
Most of us work so hard to attract new customers, we forget about the ones we already have. But loyal customers can be the bread and butter for businesses, and need to be treated accordingly.
What most customers expect from businesses is pretty simple: consistency, respect, timeliness and a product deserving of their money. If you deliver this consistently customers are guaranteed to repeat their custom and may even turn into advocates for your business or product.
A business can be built on the level of customer service it provides. While a customer, or client, may initially be attracted by value for money or unique product offering, there will be no loyalty without great customer service from a team.
Social Media, Your Brand and the Law – Part 1
Social Media is a wonderful asset to all businesses – but Social Media is a lot of work. Protecting your intellectual property online is difficult, but the payoff can be significant. In Part 1 of our Social Media and the Law Newsletter, we’ll be considering the copyright and brand implications of social media.
Copyright Basics
Copyright exists in any original expression. That includes any artistic, literary, musical, film or broadcast work, but not a mere idea.
The work is owned by the author or creator of work, unless the person is doing it as a part of their role as an employee, journalist or as a commissioned work (in certain circumstances). However, Contractors are not employees, and they retain the copyright to anything they create unless you've contracted otherwise.
A copyright owner’s rights are infringed if a substantial part is copied or made public without that owner’s permission.
“At Vinspi we’ve found that most men purchase their suits in standard sizes that don’t fit perfectly, usually requiring extra alteration services”, said Vinspi founder, Ivan Lim. “Vinspi solves this problem by allowing men to tailor all their suits to exact body measurements, resulting in a perfectly tailored suit”.
Razors, beer, offal and air-con – what Aussies want for Christmas
19 December 2011 Forget fancy electronic gadgets - all Aussies want for Christmas is razors, beer, offal and air-conditioners, according to a list of most searched for items on Alibaba.com.
The world’s largest e-commerce website has revealed its most enquired about products for the 2011 third quarter by Australian users, and some unorthodox items have made the cut.
The shaving and hair removal category was popular with the most searched for items including electric shavers, razor blades and epilators.
In the meat category, users wanted red meat, poultry, sausages and even offal.
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